Since November 2016, I have been producing video content for the lightweight leather earring company, Nickel & Suede. Nickel & Suede is a brand that has grown exponentially year over year since their founding in 2014. I’ve had the opportunity to highlight their high quality products in some pretty cool places. Montana, Palm Springs, Miami, Charleston, Galveston, and unique spots around the Kansas City area have helped show the variety of styles and settings their earrings can complement.
Nickel & Suede’s marketing team is a fine-tuned machine that is fantastic to work with. They take the time to evaluate the latest trends in fashion, and put together outfits that highlight their jewelry. There is nothing better as a filmmaker than having the talents’ wardrobe fit the scene.
The video content produced has ranged from short cinematic sequences highlighting a product, to vlogs showing the “behind the scenes” of travel photo/video shoots, to company culture films. My favorite videos with Nickel & Suede are the ones that highlight the owners, Kilee & Soren Nickels. They have a cool story about their relationship and founding of the company that was made for film. The loyal following they have developed over the years love following Kilee & Soren with blog posts and social media posts. The short films produced offer a different medium than what most bloggers and CEOs are producing.
The videos have accumulated millions of views across Facebook, Instagram, and YouTube. I’m excited for what the future holds with Nickel & Suede and how they utilize video production. Check out some of the videos we’ve produced below and consider giving them a follow. Visit www.nickelandsuede.com/.
