We’ve all heard the cliche’ saying, “a picture is worth a thousand words.” If this is true, what is the value of video? Pictures have the ability to explain complex ideas rather than paragraphs of text. If pictures can demonstrate a specific message, imagine the power video can have in relaying a message.
When given three options (text, an image, or video) 72 percent of people prefer the clarity video offers. Which example do you prefer:
Shoal Creek Living History Museum consists of 80 acres of twenty-one 19th century structures.
Obviously, companies and organizations don’t have to choose just one option. You can and should utilize text, photos, and videos to convey a message. But video is most commonly left out.
Archer Video would love to show you that video is worth the effort. Professional video production is more affordable than you may think! Reach out to us and let’s strategize the best way to use video production to tell your story.
